He slowed down until it was really late. With this slogan, the Czech Association of Insurance Companies (ČAP) presented the National Day without Rush initiative, which will be held on April 3. It aims to give people a little more time for a day to do their usual activities by delaying them by a few minutes. Among other things, the football match between Opava and Sparta will be moved by a few symbolic minutes, Milada Veselá, head of the ČAP communication and education department, said on the CNN Prima NEWS broadcast.
The National Day without Rush initiative follows on from the successful 13 Minutes project, which first took place in 2021. “Day without Rush is a warning that the minutes we save by driving excessively may not be worth it, as we risk our lives and those of our loved ones,” explained Veselá in the program Nový den.
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People can meet the initiative practically anywhere throughout Wednesday. “Many institutions will be involved, as well as individual participants. It is primarily a symbolic slowdown. We want to show on the platform of cultural and sports events that the minutes saved are usually not important and are not worth taking unnecessary risks,” said Veselá on the CNN Prima NEWS broadcast.
For example, the Football Association of the Czech Republic (FAČR), which is its main partner, participates in the large-scale event. “For example, it will postpone the upcoming match between SFC Opava and AC Sparta Prague in the semi-finals of the MOL Cup by a symbolic few minutes. Thus, in the spirit of the initiative, the organizers will point out that even the minutes we want to save on the roads because of the football match are not worth it,” noted Veselá.
Former car racer and publicist Jan Červenka also supports the campaign. “I don’t rush in a normal car for a long time, because it seems completely unnecessary to me. If I can’t get somewhere on time, it’s much better to call that I’m going to be late than to press the gas,” he stated on the CNN Prima NEWS broadcast.
“Even if I’m in a big hurry, I usually won’t be late anyway on a normal road,” added Červenka.
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Tags: Czech Republic celebrate National Day haste football association join
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